mass communication; mass media
target (e.g. of a marketing campaign); subject (of a survey, investigation, etc.); intended audience; eligible person; person entitled (to); recipient
crummy; shabby; petty; lousy; puny; cheap
cunning; craft; guile; slyness
throwing down; dropping; airdrop; investment
coming out; going out; attending (work); appearing (on stage); start; beginning; origins
to crush (with one's hands); to kill a proposal; to shelve; to table (remove from consideration)
to pant (while rushing); to gasp; to puff and blow
sale; offering for sale; putting on sale; putting on the market; release (for sale)
to see; to look; to examine; to look over; to look after; to attend to; to experience
Japanese style; light wind; moderate breeze
taste; flavor; taste; liking
contrary to expectations; or so we thought, but ...
stale; old fashioned; hackneyed; trite; antiquated; obsolete
modern Japanese (design or architecture); traditionally Japanese (design) in a modern form
to decorate; to ornament; to display; to exhibit; to mark (e.g. the day with a victory); to adorn (e.g. the front page)
unfortunately; sorry, but ...
coarse, low-grade tea; tea (often used when offering someone a cup)
tea ceremony; Way of Tea; sadō
to cool (water) down; to make less hot (e.g. by adding cold water)
strongish; somewhat strong
feminine; womanly; female
overserious; deeply sincere; very earnest
club budget; club expense
Obon; Bon Festival; Buddhist festival for honouring the spirits of one's ancestors, held in mid-August or in some regions, mid-July; tray
to approach; to draw near; to get close; to get acquainted with; to get closer to; to get to know
to become senile; to show signs of decline; to lose one's edge; to lose one's touch; to lose one's astuteness
sense of speed; speed; promptness
with a snap; (break) cleanly; (reject) sternly; flatly; smartly (e.g. of dressing up well)
once and for all; completely; spotlessly
you (when referring to one's equals or inferiors)
marsh; swamp; obsession; addiction; ugly man; retard
rewarding good and punishing evil; poetic justice
difficult to understand; unintelligible; abstruse
to accept (e.g. an explanation); to be satisfied (with); to assent (to)