mental image; mental picture; image
to take the middle (between the two); to split the difference
haughty; arrogant; insolent; presumptuous
to suck up; to pump up; to siphon off (profits, etc.); to exploit; to take up others' opinions, hopes, etc.
role of a villain (film, drama, etc.); bad-guy role; social outcast role
sparing no trouble; taking pains (to); take the trouble (to)
young lady of noble birth; princess (esp. in Western contexts, tales, etc.); girl; small; cute; (arch.) prostitute
mobile investigation unit; MIU
to be different from what was previously said; to be different from what was promised
vengeance; revenge; retaliation
model; standard; pattern; norm; criterion; example
incident resulting in injury
to draw a line (between); to make a distinction (between); to distinguish (between)
unsolved; unresolved; unsettled; pending; outstanding
adhering to; being a stickler for; being particular about; worrying too much about
setback; failure (e.g. plans, business); frustration; discouragement
mass communication; mass media
to talk big (about); to talk boastfully (about); to talk overconfidently (about); to make a bold statement (about)
to attract interest; to get attention to appeal
having serious consequences; costing dearly; cannot get away with it; for free; for nothing; easily
to show one's true colors (colours); to expose one's faults; to give oneself away
at a disadvantage; in an unfavourable position; having poor prospects; standing little chance
going unsolved; remaining unanswered
buried gold; buried treasure
(archeological) remains; ruins; relics
career; occupation; personal history; professional experience; government employee who has passed the highest national civil service exam; carrier; carrier (of a disease-causing agent)
ratings (e.g. of a television program); audience rating; viewing rate
viewer (esp. of television, streaming video content); audience; viewership; listener (occ. of radio, audio streaming content)
layer; stratum; class; stratum; sheaf; counter for stories (of a building)
to be cloying; to be sick and tired with; to be disgusted with; to stink
direction (of a play, film, etc.); production; organization (of an event); arrangement; staging (for effect)
gust (of wind); blast; influence; impact; instigation; agitation
bureau; department; office (e.g. post, telephone); broadcasting station (e.g. television, radio); affair; situation
association; socializing; socialising; fellowship
weathering; fading (of memories); efflorescence
newsworthiness; news hook; topicality; popularity (of a topic, issue, etc.)
amount of information; information content (information theory); Shannon information; surprisal
decrease; reduction; decline