志し向こう
Meanings
Noun
Verb (する, transitive)
1. intention; aim; preference (for); orientation (towards a goal)
Kanji used
intention
direction
Pitch accent
し
こう
Top 22500
Used in vocabulary (11 in total)
desire for improvement (in social standing, etc.); ambition to rise in the world
stability orientation
brand loyalty; brand-orientation; brand consciousness; infatuation with big-name brands
export orientation; export mentality
conjugation denoting volition (in Japanese)
price consciousness
customer-orientation